Resell ChargeControl, Earn Recurring Revenue
Set up the ChargeWizard in your own branding, pick the products and services you want to sell — and we do the rest. Advice, quotes, billing, support and the platform: ChargeControl handles it all, while you receive up to 20% of the margin we make on the products and services sold via your sales tools or via the leads you provide through the platform.
7
Years experience
100%
Tax compliant
Sound familiar?
One-time hardware sales only
You sell a charger, earn a margin once, and never see the customer again. No recurring revenue.
Competing against direct-to-consumer
Manufacturers sell direct, undercutting your prices. You need bundled value that can't be replicated.
Post-sale support costs eat margins
Every technical question costs you time. You need a platform that handles the complexity.
How it works
Apply
Submit the reseller application and we get in touch to discuss fit and next steps.
Train & certify
Complete the product and sales training online, plus technical certification. You can start selling as soon as you're certified.
Set up your ChargeWizard — we do the rest
Set up the ChargeWizard in your own branding — fully configurable and manageable by you — and select the products and services you want to sell. From there ChargeControl does the work: advice, quotes, leads, billing and support.
Earn on every transaction
Up to 20% of the margin we make on every product and service sold via your sales tools or via leads you provide through the platform. Track everything in the partner portal.
The reseller package
One reseller package, simple and complete. You receive up to 20% of the margin we make on every product and service sold via your sales tools or via leads you provide through the platform.
| Reseller package | |
|---|---|
| Share of the margin ChargeControl makes on products and services sold via your sales tools or via leads you provide through the platform | Up to 20% |
| Partner portal access with reporting tools | Included |
| ChargeWizard in your own branding (configurable and manageable by you, with partner attribution) | Included |
| Lead-capture calculators for your website (ChargeControl-branded, with partner attribution) | Included |
| Training & certification | Included |
| Co-branded marketing materials | Included |
The package includes the full ChargeControl software platform and ERE features for your customers — registered charging that earns them money, which makes your proposition easier to sell.
How the margin share works
We sell, you supply the funnel
ChargeControl sells products and services — hardware, installation, subscriptions — via your ChargeWizard and sales tools, or via the leads you provide through the platform.
You receive a share of our margin
On every one of those sales, ChargeControl makes a margin. You receive up to 20% of that margin — what a sale is worth to you depends on the product or service behind it.
Tracked automatically, paid transparently
Your partner ID is attached to every lead and every deal, so your margin share is calculated and tracked automatically in the partner portal — no manual claims.
The ChargeWizard: how the selling happens
The ChargeWizard is the sales wizard included in the reseller package — an interactive advisor your customers use on your website. It does the consultative selling for you: personal advice, an instant quote, and a lead on your name. You set it up once in your own branding — fully configurable and manageable by you — and select the products and services you want to sell; ChargeControl does the rest. The sales tools (including the ChargeWizard) are delivered from the operational ChargeControl platform — the same platform your customers charge on — and on top of that we serve you lead-capture tools (savings and ROI calculators) for your own website. Your partner ID handles automatic attribution.
Your customer opens the wizard on your website
Embedded on your own site. The customer picks their profile: homeowner, EV driver, employer, fleet manager, or building/HOA.
A few simple questions
Driving distance, electricity rate, solar panels, property or fleet details. They can even upload a photo of their meter box — the AI assesses the installation situation from the photo.
Instant personal advice
The wizard recommends the right charger and setup, and shows the numbers that convince: monthly savings, payback period, CO₂ reduction and applicable subsidies.
Full quote — lead on your name
To unlock the complete report (a PDF quote with hardware, installation, subscription and subsidies), the customer leaves their contact details with GDPR consent. That lead is automatically attributed to you and appears in your partner portal — no manual claims.
Questions answered on the spot
Sparky, the built-in AI assistant, answers the customer's questions about their quote and installation plan directly in the wizard — so they arrive at your table already informed.
You close the deal — and earn on the transaction
The customer proceeds with you for the order and installation. From day one they use the ChargeControl platform with ERE features — their registered charging earns them money — and you earn your share of the margin on every product and service sold via your sales tools.
What you get
Margin Structure
One reseller package: up to 20% of the margin we make on every product and service sold via your sales tools or via leads you provide through the platform.
- One package — simple and complete
- Up to 20% of the margin we make on sales via your tools or platform leads
- Automatic attribution via your partner ID
- Everything tracked in the partner portal
Training & Certification
Comprehensive training program covering product, sales, and technical certification.
- Product & sales training online
- Technical certification
- Start selling as soon as you're certified
Marketing Materials & Support
Ready-to-use marketing collateral: brochures, digital ads, landing page templates, email sequences, and social media content.
- Co-branded brochures & datasheets
- Digital ad & landing page templates
- Email sequences & social content
Partner Portal Access
Full partner portal with real-time sales pipeline, order management, commission tracking, and customer support ticketing.
- Real-time sales pipeline
- Order management
- Commission tracking & payouts
- Customer support ticketing
- Performance analytics
Two Toolkits: Sales Tools + Lead-Capture Tools
You get two sets of tools that work together. The sales tools — including the ChargeWizard, quote generation and product management — come straight from the operational ChargeControl platform, the same platform your customers charge on. On top of that, we serve you lead-capture tools: embeddable savings and ROI calculators for your own website that feed leads directly into your partner portal.
- Sales tools from the operational platform: ChargeWizard, quotes, product management
- Lead-capture tools served by ChargeControl: embeddable savings/ROI calculators for your site
- Everything feeds your partner portal pipeline with automatic partner-ID attribution
- Your customers get advice + platform + ERE from day one
- You get leads, closed deals and your margin share on every sale — from one integrated stack
The ChargeWizard: Your 24/7 Sales Advisor
The ChargeWizard guides your customer from first question to a complete quote — on your own website. Profile selection, smart questions (including AI meter-box photo analysis), instant charger advice with savings, payback period and subsidies, and a full PDF quote behind a lead gate. Every lead is automatically attributed to you.
- Interactive advisor for homeowners, drivers, employers, fleets and buildings
- AI meter-box photo analysis for the installation check
- Instant advice: charger recommendation, savings, payback period, CO₂, subsidies
- Full PDF quote (hardware, installation, subscription, subsidies) behind the lead gate
- Sparky AI assistant answers the customer's questions about their quote
- Automatic lead attribution via your partner ID — no manual claims
Two Revenue Streams, One Customer
You receive your margin share at the sale AND on the recurring software subscription for as long as the customer stays — plus your customers themselves earn ERE value on registered charging, which makes the proposition easier to sell.
- Up to 20% of the margin we make on every sale via your sales tools
- Automatic tracking — no manual claims
- ERE features keep your customers earning — and on the platform
- Customer retention works in your favor
See the reseller program in action
A short video: how the reseller program works, in one minute.
Who is this for?
Electrical installer adding EV to portfolio
Start selling charger + software bundles. Earn hardware margin plus recurring SaaS commission.
Energy retailer
Bundle ChargeControl subscriptions with energy contracts. Increase customer lifetime value.
IT service provider
Add EV charging management to your managed services portfolio.
Frequently asked questions
Join our reseller network
Tell us about your business — which customers you serve and what you want to sell. We'll get in touch to discuss fit and next steps.
Already a partner? Log in to the portal for your pipeline, orders and commissions. Partner login